IC COWORKING is a space with a unique infrastructure built according to European standards.
Logobook development, website development, development and implementation of a set of advertising and marketing measures at the stage of the project entering the market.
For IC COWORKING, a large complex of marketing tasks was developed and implemented, and the basic strategies necessary for a successful start of the project were determined.
At the initial stage, the entire complex of design works was carried out: a logobook was created and the site design was developed.
In parallel, a comprehensive analysis of the competitive environment was conducted and a detailed promotion strategy was developed in accordance with the selected CA and the concept of IC COWORKING.
The implementation of the project was carried out by specialized specialists of our agency and included: production, setting up targeted advertising in social networks, Influencer Marketing tools, publications in the mass media, presentation of our client at events with the target audience we need, implementation of augmented reality technologies in printing products.
At each stage of the project and for each advertising activity, analytics and campaign adjustments were carried out in operational mode.
The set of events that were held made it possible to attract the attention of the target audience to the new co-working space, increase the initial recognition of the co-working space pages in social networks, and inform about the list of IC COWORKING services both in direct advertising and in native form.