To create a visual identity that would reflect the spirit of the Neftek Dnipro Marathon.

The main goal of the project was to create a visual identity that would reflect the spirit of the marathon, its connection with the city of Dnipro and would be universal for use on various media.

The logo, placed at the top of the image, combines stylized figures of runners and architectural elements that probably symbolize the city of Dnipro. The use of turquoise color for the web cover and other design elements creates a sense of energy and modernity, which is important for a sporting event.

Next, we see layouts of various media: a booklet with information about the marathon, a participant’s diploma and envelopes. All these elements are made in the same style, which ensures the integrity of the brand. The use of the logo, color palette and fonts on all media emphasizes brand recognition.

In general, “Neftek Dnipro Marathon” branding project looks professional and effective. It demonstrates attention to details and aspiration to create a holistic and attractive image of the event.