Manufacture and sale of office furniture

Naming, creating a strong brand, comprehensive advertising and marketing support for the project

Work on the project started with a comprehensive analysis of this product niche. Thanks to deep analytical work, the key features of this project were found, which made it possible to stand out from competitors and take a stable position in the minds of the consumer.

The brand name is a synergy of the owner’s surname and the word Sky. Our specialists have deeply worked out about 20 variants of the name, before the final choice of the Customer

Creative Studio professionals created a brand book, including logo development, color palette selection, font solutions, product labeling methods, tags, packaging, product line branding was worked out, exhibition area designs were created, etc.

Managers of Media Studio carried out the production of the entire complex of printing and promotional products and worked out the mechanics of promotion

Event Studio specialists organized zones of interaction between TM Barsky and visitors to shopping centers for the purpose of image advertising, popularization of the brand, increasing the number of sales of TM Barsky chairs and receiving product reviews